Monday 1 June 2009

Renaissance



Perfume

A perfume which can made by user by matching scents from various collection, which he or she likes, thus , users can have their own scents and have their own style. Further, it avoids some poor situations using same perfume as your colleague … Just like wearing same clothes as someone at an important occasion.

How many scents can be choose ?

100000

Why ?

For example, there are 150 kind of scents in the collection.

From 1 to 150

Scent 1 + Scent3 + Scent 29 = Scent ASD

One thing is important that Matching different deals with other can get different scent, just like color.

Position: People like trend and like be unique

User benefit : Individuality

Identity : Trend and Individuation

Image : Fresh

Concept developing :
Design Logo
Design Typography
Packtage
Design Motto
Pay-off

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